Challenge Summary

Welcome to another LUX Challenge! The LUX is a "Live User Experience Design Challenge" that we like to run as a fast design challenge to get quick exploration and new concepts on a user experience problem.

The "LUX - 48HR Employee Brand Feedback Design Concepts Challenge" will be run during the next 2 days. At the end of the challenge, we will take your presentation screens and share your collective creative talent with our audience! 

The LUX Challenge Series provides you with an opportunity to show digital leaders from some of the largest brands in the world just how good your user interface and user experience (UI/UX) design skills are. LUX challenges are fast, fun, and have more chances for you to capture prize money.

Note: No previous experience in a LUX challenge is needed to compete - jump in and give it a try! Make sure to follow the challenge forum and ask questions as things move very fast throughout a LUX challenge
The goal of this challenge is to take the provided design problem, analyze the user experience and provide design concepts and visual ideas on how the application might look and work. 

Challenge Timeline and Rolling Checkpoint 
- Challenge Start: 04 October 2017 19.00 PM EDT
- Rolling Checkpoint will start: 05 October 2017 08.00 AM EDT
- Challenge End: 06 October 2017 19.00 PM EDT

We are offering 8 Placements! Plus 8 $50 Rolling Checkpoint prizes!
1) $2000
2) $1500
3) $1000
4) $750
5) $500
6) $250
7) $150
8) $100

Rolling Checkpoint Review ($50*) 
- Adam Morehead (adroc) will provide a design review if you submit your initial designs by (05 October 2017 08.00 AM EDT)
- The first 8 qualifying* checkpoint submissions will win $50
- Within the hour, we will provide any design feedback/guidance
- You must watch the forum for your feedback!

Design Problem
ChipCo is looking to create a mobile application focused on leveraging employee brand knowledge and allegiance in capturing details and feedback when their brand is not being represented correctly (ie. My favorite box of cereal is dirty/damaged or missing (out of stock) at the grocery store so I take a photo and provide feedback).

ChipCo has amazing employees that have strong brand allegiance. This mobile application will allow them to quickly take a photo and share the details and comments of the brand or product not being displayed/presented correctly.

This initial interaction of this application is simple. We are also looking for your thoughts on new concepts beyond the core interaction - where can we go with this application? 
- Gamification? Badges or rewards?
- Photo tagging (GEO tagging) to help capture location and store details of the issue
- Photo history or ticket process of knowing that something was resolved? (Does this matter?)
- Cognitive - does a bot make sense or other features where the application does specific things for you?
- User can submit photos, videos or voice

Challenge Goals
- The goal of this challenge is to explore and create visual design concepts for this mobile application.

Important: We are looking for NEW and MODERN concepts of mobile graphical user interface solutions and concepts that align with the app. Think and Explore the options/possibilities for modern experiences in the app.
Design Consideration
- Think about designing a smart mobile app that is leveraging the latest modern features (for ex. cognitive experiences, etc.)
- Simple yet engaging! This app allows a user to provide quick positive and negative reactions (plus feedback) quickly.
- Remember the original intent and capture that interaction first!

Some example features to think about
- How is cognitive used? 
- Details around the photo - what store, what were you doing when you saw the issue?
- Gamification features (more user engagement?)
- Dashboard experience and key interactions
- Image recognition or machine learning after the photo is uploaded?
- Ranking of the issue
LUX Challenge Requirements
Mobile Storyboards
- Design screens for iPhone (Portrait view, 750x1334px)
- This is a native iOS application
- We only need 8 screens plus a presentation screen - so pick/design what you think will "showcase" this application. 
- In these LUX challenges the "Concepts", you propose really help the presentation 

Branding Guidelines
- Follow our Branding Guidelines for Colors
- Font, Colors and Style: Open to designers

Things to think about (as a user)
- When I first open the application what should I see?
- What is the priority actions or items I need to interact with
- I quickly want to take a photo, provide my details..what is auto-populated?
- What are the navigation items (primary and secondary)?
- Analytic tools?
- What makes this tool useful, fun and engaging to the employee?

Suggested Screens
0) Application Logo
- Create a simple logo for your application
- Something simple and clean that does not distract from your application designs
- Name is up to you - keep it simple

1) Presentation Screen - 1920x1080 (16:9 Ratio)
- In a LUX challenge, this screen is very important so make it look good!
- If you were walking into a meeting and needed to sell your idea - use this screen to showcase your concept.
- DO NOT put extra text on this screen - use it to showcase your application!

2) Dashboard Screen
- Concepts for what should be shown on the dashboard - looking forward to your thoughts.
- Ease of use of capturing the issue and submitting it (photo, video, voice)
- Provide feedback and rank the issue (how important you think it is)

3) Photo/Video/Voice Capture
- How does the user capture the issue
- What does it capture? Location, Store, GPS - what auto-populates
- Allow the user to provide details/story of why they are at the store/why this is an issue.

4) History 
- Show the user a history of their submissions and ranking
- Any feedback on the issue and if it's resolved

5) Login 
- The application should work for non-logged in and logged in user
- Once the user logs in it will recognize their employee profile
- Ordinary login form (username and password)
- Explore other login possibilities, perhaps via Thumbnail Print OR Bio Authentication after first Authentication.

6) Unique Features 1 (Your Concept)
- Think of something unique to this application

7) Unique Features 2 (Your Concept)
- Think of something unique to this application

8) Unique Features 3 (Your Concept)
- Think of something unique to this application

Target Audience
- Employee who love our brand!

Judging Criteria
- Concepts! How do you tackle simplifying this experience?
- Presentation! This is critical!
- Great modern user interface combined with good mobile usability
- Cleanliness of your graphics and design
- Your design concepts should be possible to build and implement.
- Creativity and simplicity are the keys to success as it must be engaging to users.

Submission & Source Files
Preview Image
Please create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place your submissions within it.

Submission File
- Please upload PNG images in a zip file with all requested contest requirements stated above. Number your files (01, 02, 03, etc) this will help review them in order.
- Please submit documentation in pdf format with as many pages and images as required to explain your design and solution.

Source Files
- All original source files of the submitted design. Files should be created in Adobe Photoshop(PSD) or Illustrator (AI) or Sketch. 

Final Fixes
Note: This LUX could have final fixes

Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.

How To Submit

  • New to Studio? ‌Learn how to compete here
  • Upload your submission in three parts (Learn more here). Your design should be finalized and should contain only a single design concept (do not include multiple designs in a single submission).
  • If your submission wins, your source files must be correct and “Final Fixes” (if applicable) must be completed before payment can be released.
  • You may submit as many times as you'd like during the submission phase, but only the number of files listed above in the Submission Limit that you rank the highest will be considered. You can change the order of your submissions at any time during the submission phase. If you make revisions to your design, please delete submissions you are replacing.

Winner Selection

Submissions are viewable to the client as they are entered into the challenge. Winners are selected by the client and are chosen solely at the client's discretion.


2018 Topcoder(R) Open

Challenge links

Screening Scorecard

Submission format

Your Design Files:

  1. Look for instructions in this challenge regarding what files to provide.
  2. Place your submission files into a "" file.
  3. Place all of your source files into a "" file.
  4. Declare your fonts, stock photos, and icons in a "Declaration.txt" file.
  5. Create a JPG preview file.
  6. Place the 4 files you just created into a single zip file. This will be what you upload.

Trouble formatting your submission or want to learn more? ‌Read the FAQ.

Fonts, Stock Photos, and Icons:

All fonts, stock photos, and icons within your design must be declared when you submit. DO NOT include any 3rd party files in your submission or source files. Read about the policy.


All submissions are screened for eligibility before the challenge holder picks winners. Don't let your hard work go to waste. Learn more about how to  pass screening.

Challenge links

Questions? ‌Ask in the Challenge Discussion Forums.

Source files

  • Layered PSD files created in Adobe Photoshop or similar
  • AI files created in Adobe Illustrator or similar
  • Sketch

You must include all source files with your submission.

Submission limit


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