Can the Future of Innovation Already Be Outdated?
Many of us have seen the extraordinarily well produced video, “A Day of Made of Glass” that Corning – makers of Gorilla Glass debuted on YouTube in early 2011. This is a remarkable video. It is brilliantly told, produced, the effects are amazing and the user interfaces envisioned are visionary. There is only one problem, it is already outdated.
This video, for those who haven’t already enjoyed it is truly worth the watch. We also recommend this article on repurposing as an innovation platform – Gorilla Glass has a very interesting history discussed in the linked article.
As beautiful as this video surely is, there is one main reason it is already outdated. Did you spot it? Perhaps these two headlines from the ever popular technology and social site Mashable will help.
Can You Hear Me Now Siri?
If those hints weren’t enough, perhaps this final one will solidify it for you. Final hint, add the two together and what do you have?
2012: The Year of Voice and Motion Technology Innovation
While the imagery displayed in the Corning video is captivating, it is – at least partially – already outdated! Of course there will be many, many more screens throughout society. They will be flexible, translucent – perhaps even made of the wonder material graphene. But the truth is, you will be touching your phone, tablet, TV a lot less in the near future. (<< link article)
Trailblazing Your Innovation Path
The speed in which technology and the envisioned user-experiences changes is breathtaking. Technology users and consumers won’t just be touching and pinching glass. They will be utilizing motion and their own personal voice commands. Voice and Motion as a platform for innovation will take-off in 2012. Articles such as 5 Cool Things Siri Can Do Now That She’s Been Hacked give us just a tiny glimpse of what is to come. The lesson here is to understand that when you set out on your path to innovate, think long and hard about what is popular and accepted as “next”. The truth is, that future innovation might already be outdated.